One of the best attributes a person can have is the ability to listen carefully to what others are saying. Anyone can act like they're interested, when actually they aren't. Whether it's a parent listening to their child telling them about an exciting thing that just happened in school, or an executive listening to how the head of a corporation expects it to grow. Through every stage of an individual's life, listening is the key to reaching very important goals. In sales, everything a person sees around them has been sold by a person who took the time to listen to a buyer's needs.
It could be a the real estate transaction of a home, insurance policies, highly efficient air conditioners, or a new restaurant in a hotel. Many people attend seminars to learn a structured method of listening, meeting objections and initiating the sale. It doesn't matter if the sale is a hundred cases of coffee to a large hotel chain, or a water softener to be installed in a home. Many individuals attending self development seminars don't understand the potential they have hidden deep inside until something the instructor says strikes them to their very core.
When this phenomenon occurs, they are ready to conquer the world with their newly found ability. This is the reason developmental training centers want to instill this kind of inspirational attitude inside of all those attending. Some people won't be affected by the presentation. Some people are just along for the ride no matter where they work, and won't feel anything afterwards. This is to be expected since everyone is different. What is wonderful to the presenters is the fact that some people fall asleep or sit like statues not really caring about what is being said, until they hear something that stirs their very souls.
Some people will move up the ladder and take the leadership seminars provided by these same self development professionals. People are taught to think out of the ordinary, or "out of the box" and excel in ways others haven't thought of to become successful. To the teacher, or trainer, they have reached the pinnacle of success when one of their students becomes someone who is extraordinary because of the training they received.